“Once you get the rhythm of it, it’s just the coolest feeling. I thought it was going to be super hard but it’s not,” says Senez. “It’s just an amazing experience.”
White sand, laid-back vibes and good times are what inspired Cowell to launch the business in the first place. As he tells it, he wanted a business for him and his daughter to be able to share and enjoy the beach life together.
“Beach life is about relaxation and not taking life too seriously,” says Ray. When the day comes, he has his retirement already planned out, he says, “I will never own socks or pants again in my life.”
After an afternoon on the beach here, he has me convinced that at least for the next few months I should do the same. Goodbye socks, hello beach life. A guy could get used to this.